"Thank You for Smoking" is a satirical film that revolves around Nick Naylor, a spokesperson for Big Tobacco. He uses clever spin tactics to promote cigarettes while striving to be a role model for his son. Nick deals with mounting anti-tobacco campaigns and increasing criticism from health advocates. His journey includes negotiating for cigarette product placements in movies and handling the fallout from a scandalous exposé. The film explores themes of personal responsibility, consumer choice, and the moral complexities in lobbying.

Use in class

"Thank You for Smoking" could be an insightful resource for business school classes focusing on public relations, ethics, corporate strategy, and crisis management. The film illustrates the intricacies of strategic communication and the ethical dilemmas faced by spokespersons in controversial industries. It demonstrates how public perception is shaped and managed, offering valuable lessons in media manipulation and reputation management. Furthermore, it delves into the moral complexities faced by individuals who represent products or policies that are ethically questionable, making it a pertinent case study for discussions on corporate ethics and social responsibility.

Trailer