"Mad Men" is a drama series set in the 1960s, focusing on the personal and professional lives of those working at the fictional advertising agency Sterling Cooper in New York City. It mainly centers around Don Draper, a talented but troubled creative director. The series explores the changing social mores and culture of the United States during that era, touching on themes like identity, gender roles, and the American Dream.
Use in class
Mad Men could be used in courses like Marketing, Organizational Behavior, and Business Ethics. Its realistic depiction of advertising strategies provides insights into consumer behavior and marketing tactics. The series also offers lessons in leadership, team dynamics, and the evolution of workplace culture, making it relevant for discussions on organizational management. In addition, its portrayal of ethical dilemmas and corporate politics can serve as case studies in business ethics classes.
Trailer
