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Cases: 6


From Tech-Driven to Customer-Centric: A Transformational Journey

This case study explores the consequences of an industry that placed excessive emphasis on technical and product innovation, while neglecting a customer-centric approach. It discusses how such an imbalance can affect business and end-users.

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Meetings in flux: Adapting the leadership toolkit for a changing world

The case considers a non-exec Chair’s insights into how the pandemic offered an opportunity for reflection on the status quo.

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Navigating the complex terrain of public sector management leadership

The case study considers a transitioning from business to public sector leadership, focusing on the challenges and skills required.

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Pivoting for success: How Integrated Micro Products competed and thrived in telecommunications

This case study illustrates how strategic positioning, technological acumen, and timely adaptations can lead to transformation, growth, and sustained success in the dynamic world of technology and business.

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Team formation and fostering diverse expertise in engineering ventures

This case study examines an important aspect of the entrepreneurial journey, namely how to build, lead, nurture and reward a teams building new ventures.

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Unleashing Your Superpower: Exploring the Impact of Scale-Ups on Career Development and Economic Growth

This case discusses insights into scale-ups' role in career development and economic growth, emphasising their job creation potential and the importance of aligning university education with market needs.

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